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Enjoying its 17th year of publication, Wine is no longer
just a magazine. It has evolved into a multimedia
information source for wine and food lovers. Its key
objective is to satisfy the need for detailed and more
technical knowledge required by a loyal aficionado
subscriber base, while also providing a personable and
accessible voice that speaks to the growing younger,
enthusiastic market of wine lovers. It captivates a diverse
audience, speaking to those with the love of the world
around wine, curious to know more, keen to understand
all aspects, and eager to experience every facet that this
has to offer. The world of wine pervades every aspect of
our way of life. |
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Wine attracts a niche, sought-after audience of high net-worth wine enthusiasts. To quote Yvonne Johnston, CEO of the International Marketing Council: “Wine lovers are usually found at the top end of the social scale. They live an above average lifestyle and are selective about what they buy and read. This market is probably one of the toughest niche markets to reach and influence. They don’t watch TV, nor do they subscribe to the general press. Entry in their world is limited. It is only those titles that match their lifestyle that can break into their world. In this country, Wine Magazine happens to be one of them.” Wine magazine currently has a circulation of 7 413, 155 000 readers, 11 577 unique website users with 71 607 page impressions and 17 505 webletter subscribers. Winemag.mobi has an audience of 2 368, we have 1 090 Facebook fans and 1 354 Twitter followers.
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![]() EDITORIAL: Email wine@ramsaymedia.co.za,
Tel 021 530-3100 ADVERTISING: Email sammb@ramsaymedia.co.za, Tel 021 530-3186 |
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![]() Our digimags offer readers an easy-access electronic edition of the monthly magazines in the RamsayMedia stable, while giving advertisers another touchpoint for reaching audiences. The complete issue of consumers’ favourite magazines – at half of the cover price of the print editions! To purchase digimag, click here. |
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![]() Winemag.co.za carries breaking news, ratings and reviews, recipes from top chefs, restaurant reviews, an events calendar, special offers, a wine ratings database, an online guide to the wines and cellars of South Africa, wine routes and maps, archived features published in Wine over the years, blogs - including the insightful and occasionally provocative Gulp! - videos. in short, anything of interest to wine enthusiasts on the subject of wine and food in South Africa. Visit www.winemag.co.za |
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![]() Wine's weekly electronic newsletter goes to 18 000 opt-in subscribers who wait avidly for its arrival in their inboxes each Wednesday for the latest news, opinion, competitions and events. |
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Social media is a phenomenon we can't ignore and Wine has a presence on Facebook, where there is a growing fan base. Tweets on twitter.com are soon to follow - watch this space!